Lekker Launches Third Brand Store in Australia

By Scott Green | 22nd December 2022 |

Lekker Bike store interior — The interior of Lekker’s new store in Brisbane has a strong connection to the district’s prominent arts community, in keeping with the brand’s chic and fun image. Photo credit: Lekker.

Brisbane, Queensland

Lekker Bikes, an urban commuter specialist with a heritage from Amsterdam but its roots in Australia, has launched a third brand store in this country.

The company recently opened Lekker Bikes Brisbane, to accompany its brand stores in Sydney and Melbourne, as well as Amsterdam and Berlin.

The brand, which has a mix of electric and analogue bikes, is also stocked by several independent stores in Australia, including Ballina, Perth and Canberra.

Lekker was founded in 2009 by Dutch industrial engineer Meindert Wolfraad, who had arrived in Sydney the year before on his gap year travels.

He was perplexed by the lack of people getting around by bike and set out to do something about it.

His solution was Lekker, named after an Afrikaan word meaning sweet or delicious, and focused on casual cruising to get around.