Australian Women Quicker to Embrace E-Scooters

Two women riding escooters

E-Scooters in Australia are progressively overcoming a gender divide, moving from ‘boys toys’ to a mainstream transport option, according to a recent study. The study by e-scooter share service provider Neuron Mobility found 59% of its customers are male, compared to 40% female (one percent preferred not to specify), according to survey data from more…

Adding More Spark to Aussie Scooter Industry

E-scooters on display in store

~ Sponsored Content ~ Melbourne academic and entrepreneur Aldo Vera gained rare insight to the state and needs of Australia’s e-scooter industry when he completed a business PhD in the electric vehicle sector several years ago. His findings – and his experience as a recycling business owner in his native Chile – inspired Aldo and…

E-Bike Retailer Rebrand as Leon Cycles Owner Faces Fraud Charges

Bikes on display at an expo

Adelaide, SA Three Leon Cycles stores in Australia will soon revert back to their original branding, Hi5 E-Bikes. Their owner, Jamal Raad, said he is just waiting for the signage to arrive to convert his stores in Adelaide, Sydney and Melbourne. The switch follows the arrest of the China-based owner of Leon Cycles, Lijun Ding,…

Concrete Changes, Not Changes to Concrete, The Secret to Road Safety for All

Cracked concrete with bicycle sign

Adelaide, SA This column by Bicycle SA CEO Brett Gillett appeared recently on the advocacy group’s website. We thought it was worth reproducing in the Micromobility Report, with Brett’s permission. If you drink and drive, you’re ‘a bloody idiot!’. If you throw a wild swing at someone, you’re not delivering a ‘king hit’, you’re inflicting…

VanMoof Bankrupt and Rad Power Retreats from Europe

VanMoof ebikes

Amsterdam, Netherlands A former beacon heading the rise of urban e-bikes, VanMoof, has been declared bankrupt. On 17th July, the Court of Amsterdam declared the Dutch legal entities VanMoof Global Holding B.V., VanMoof B.V. and VanMoof Global Support B.V. bankrupt, confirming rumours about the Netherlands company that has been a darling of the industry and…

Perth Investor Revives Tiller

Person standing with e-bile in urban streetscape

Fremantle, WA Fremantle e-bike manufacturer Tiller has been rescued by a new investor, Perth company Electro Ventures, Tiller founder and owner Julian Illich announced this month. Julian said the venture will move forward as Tiller 2.0, which will shift the business model to a lease-to-buy model, with weekly payments instead of up-front payment. He said…

Publisher Phil Latz Adds Media Sales Role

Portrait of Phil Latz at beach with bicycle in the background

Wollongong, NSW Micromobility Report Publisher Phil Latz has decided to also take over the role of Media Sales Manager. “We’ve had some challenges in successfully filling this role over the past six months,” Phil said. “As all business owners know, it’s been a very tough recruitment environment in the current era of full employment. “Rather…

We’re Changing the Micromobility Report Newsletter Frequency

Micromobility Report homepage

Wollongong, NSW From this month forward, we’ll be publishing the Micromobility Report newsletter once per month. When we launched Micromobility Report, we were publishing a monthly newsletter, then from the start of 2022, we increased the frequency to twice per month. However, we have not seen any increase in advertising revenue since increasing the frequency…

High Quality Return for China Cycle

Person looking at e-bike at expo

Shanghai, China If it wasn’t electric, it wasn’t important, according to the visitor response to last month’s China Cycle 2023 in Shanghai. In a post-Covid comeback event notably dominated by a massive increase in e-mobility, those remaining exhibits without e-bikes, e-scooters or light electric vehicles were deserted throughout the show’s four days, according to Tony…

2023 Micromobility Conference Postponed – A Personal Letter from Phil Latz

Micromobility Conference 2022

Wollongong, NSW I’m writing to announce that we’ve decided to postpone the 2023 Micromobility Conference. We ran the first Micromobility Conference in November 2022 and although it was a great success in terms of fantastic speakers, encouraging reviews from delegates and many other positive aspects, it ran at a financial loss. It’s about a month…