Product News Briefs: Cake Crumbles While VanMoof Revives

two e-scooters on product display

Innovative Light Electric Vehicle Brand Cake Files for Bankruptcy Electric motorcycle startup Cake filed for bankruptcy February 1, Cake CEO Stefan Ytterborn has confirmed. We previously reported about some of Cake’s light electric vehicle products here and here.More recently, in October 2023 we announced here that Sydney-headquartered Deus Ex Machina had agreed to become the…

This TV Advertisement Was Banned!

Take a look at this TV advertisement for a new bicycle and decide for yourself if it was sufficiently offensive to be banned from TV. That’s exactly what happened when the Autorité de Régulation Professionnelle de la Publicité (ARPP) ruled that the film cannot be broadcast in France because it creates ‘a climate of anxiety’…