That’s a Wrap! No More Regular Micromobility Report Newsletters

Wollongong NSW

This will be the final regular edition of the Micromobility Report newsletter. It’s going out to all subscribers on Friday 20th December 2024.

Several months ago, we put our media business on the market. We had several interested parties but as things dragged on, I set a deadline of 5pm Friday 29th November and we did not receive a firm offer by that date.

Therefore, I am going to discontinue publishing both the regular editions of the Latz Report newsletter, the Micromobility Report newsletter and all related social media posts, plus the Micromobility Report Yearbook. We’ll continue to publish The Latz Report Yearbook which is a trade directory and sourcing guide for bicycle retailers.

The Micromobility Report Podcast Will Continue… and More!

The good news is that I’m going to continue recording the monthly Micromobility Report Podcast, which I’m co-presenting with Irene McAleese from See.Sense

This will still live on the Micromobility Report website, which we’ll keep live, so that readers can access the hundreds of articles now archived there.

I’ll be continuing my Latz Business Coaching business, which involves working one-on-one with mainly bicycle industry clients and I’m planning to get more involved in bicycle advocacy.

Finally, you’ll see that I’ve used the word “Regular” in the headline. That’s to leave me with a bit of “politician’s wriggle room”! For example if there is any interest from an advertiser, we may on occasion send a sponsored EDM (electronic direct mail) to you and I may also do the occasional ad hoc post on a major topic such as the 2025 Velo-city conference in Gdansk, Poland that I’m hoping to attend. But all of this remains to be seen, so no guarantees.

In summary, as you can see, even though I’m ‘semi-retiring’ I won’t be sitting on a deckchair or playing golf…

Time for Some Thanks

I’d like to finish this article by thanking several groups of people.

Firstly to our team:
Marli Older has done a great job compiling and posting every newsletter plus all other graphic art related tasks and everything else we throw in her direction – always with a smile and great professionalism.

Ed Price has handled the challenging Media Sales role – always with total credibility – valuing the long term brand and business relationships over a short term quick sale.

Gary Wells has been our capable and reliable Admin Manager, chasing artwork, maintaining our Yearbook databases, and of course, invoicing.

Our son in law Tim Nightingale has continued to layout every Yearbook with meticulous attention to detail, which is vital for this important industry resource.

Mark Evans came in as a contractor to build a completely new Yearbook Portal, which is far more reliable and most importantly, more user friendly than the previous one.

Blaise Spennato rebuilt both of our websites last year and keeps a watchful eye on any potential risks due to software changes etc.

Secondly to our advertisers:
We’re blessed to have very strong long-term relationships with most members of the Australian bicycle trade.

Thirdly to our readers:
I’m glad you’ve found at least some of the information we’ve published to be useful!

Finally to my family:
In particular my wife Catie, who has lived with a deadline driven partner for most of our 40 years of marriage. There are now about 18 fewer deadlines per year in my life, which will be a welcome change.

Of course, there’s one other thing I’m planning to do, which is to keep riding my bike(s)! Hopefully I’ll see some of you on the road!

Phil Latz